Strategic Sponsorship
We’ve got the creative chops, and the nonprofits are on board, but who are these “catalysts for change” that we speak of. Simple. They are the ones that fuel each of these projects. Lucid. has built relationships with Fortune 500 companies, created mutually beneficial partnerships with distribution, content, and advanced analytics and audience development platforms, and fostered a network of publishers, content creators, bloggers, social media influencers, and editorial staff, in order to cross-promote content, drive traffic, and confirm editorial placements. Cultivating strategic partnerships with advertising agencies, public relations firms, creative shops, and movie studios, and finding project sponsors that support the mission of the nonprofit, enables Lucid. to deliver customized, interactive, measurable, and impactful campaigns that increase nonprofit visibility, brand awareness, and promote great content.